The best places to put your Adsense ads

Undoubtedly, the places in which they are put Google Adsense ads contribute to a large extent in the increase rates of clicks on the ads,Despite the ease of insertion of advertisements in blogs by traditional methods, but some suggest placing ads above or below the title of the article, while others prefer to be placed inside of the article or on the head. How can we put ads in these places?

First, I want to emphasize that we need a tool that converts the ads, which will transform the ads in a format suitable for inclusion in one of the following places :

1 - Placing ads Adsense under the title article :

* - Create a new ad unit from the control panel Google Adsense.

* - Copy Code and put it in the text box on conversion tool and press Convert.

normal form of advertising code before pressing a button conversion

modified form of advertising code after pressing a button conversion

* - Copy the new code

* - Go to the control panel in Blogger and then to template and => edit HTML.

* - Find for the following code:

<data:post.body/>

* - Paste the Ad Google Adsense code directly above it.

* - Save the template.

* - And become the final form of the ad placement as follows:

Tip: This method allows ad appears on the home page of the blog, as well as the page about and this is not desirable because it will contribute to a large number of prints to announce without clicking it, and to avoid he prefers the appearance of advertising only on the topic page only, and this is done by adding the code in the Next rather than just add the modified code:

<b:if cond='data:blog.pageType == "item"'>

Put modified adsense Ad Code Here 

</ b: if>

2 - Placing Adsense ads in the end of the post :

* - Repeat the same steps as previous, but place the modified adsense code down following code :

<data:post.body/>

* - To adsense ad become a in this following form:

3 - Put Adsense ads in the center of the article :

* - Find for the following code:

<data:post.body/>

Select it and clear it , put in his place the following code:

<div expr:id='"aim1" + data:post.id'></div>

<div style="clear:both; margin:10px 0">

<!-- AdSense modified code -->

</div>

<div expr:id='"aim2" + data:post.id'>

<data:post.body/>

</div>

<script type="text/javascript">

var obj0=document.getElementById("aim1<data:post.id/>");

var obj1=document.getElementById("aim2<data:post.id/>");

var s=obj1.innerHTML;

var r=s.search(/\x3C!-- adsense --\x3E/igm);

if(r>0) {obj0.innerHTML=s.substr(0,r);obj1.innerHTML=s.substr(r+16);}

</script>

* - Replace the phrase Adsense modified Code by your adsense modified code .

* - Now, when you write a new article, place the following code anywhere within the entry you want the appearance of ads, noting that the introduction of this code is the last step in the HTML editing mode.

<!-- adsense -->

your adsense ad become a in this following form - according to the place you have chosen - :

Google Analytics is the best service for analyse your blog

You can not evaluate the performance of your blog, but knowing that some values ​​presented as knowing the number of visits and where do the visits, and the average number of pages viewed by the visitor in one visit, and how they spend a lot of time, and many other details, which allows you to see changes in the behavior of visitors or the performance of your regular blog in general.

Among the most important values ​​that will be useful to know is the ratio between the number of visitors from search engines on the total number of visitors from other sources, where you will learn more clearly on the ability compete on your blog to target keyword if necessary, and this is what will prove the success of competitive analysis, what I did when embarking on blogging about this niche to or not.

Example of Google Analytics

Illustration of a previous analysis of niche sites by Google Analytics, and the number of visits from search engines up to 38% of total visits and very characteristic rate, indicating that the site is ranked first or second when search for the keyword that goal.

To add services Analytics to your blog follow the next : 

1 - Login to the control panel of Google Analytics via the link below.

2 -  add new profile.

3 - Enter your domain name, Categoryand select the name of your country, then press Get Tracking ID.

4 - copy your code, which you will see :

5 - and then paste it as template on your blog before Tag </body>. (for blogger)

It can take up to 24 hours to start the service to work in the data analysis. And do not forget that you can make the Adsense linked up with Google Analytics .

The reasons why google hates your blog

your blog is awesome and your unique writing style. Everyone tells you.
In fact, everyone comes down, most of the time with people you already know, like ... your mom.

So why is it that your blog is not read by others? Cold and raw truth is that Google hates your blog, but it's nothing personal. You just do not make available to Google the elements that make him happy.

Creating high quality content is essential if you want your blog appears in good position in the search results of Google, but that's not all.

Google SEO, but why is it so bad with your blog? BECAUSE!

You're not sure that Google hates your blog? Here is a list of points which are all blocking factors for Google. These points apply to all types of platforms.

1 - You do not know the keywords used by your readers

The heart of SEO is to understand what people are looking for on the search engines and adapt your content to those keywords. If you use the same words and the same phrases that your target audience, your blog will be highlighted during the research. You do not want to adapt your content? So write in another language, it will be more effective (:

2 - You do not know how to find the right keywords

Did you know that Google provides a list of tools that allows you to see the popular phrase, the amount of traffic related and how many sites are trying to put on these sentences. Feel free to read our article on SEO and optimization for search engines, where you will find a complete list of Google tools.

3 - You do not use your keywords frequently enough

Use your keyword list with a frequency of natural writing help Google to understand about your ticket. You can use online tools like wordle.net to produce a cloud of keywords in your blog post. A tag cloud highlights the keywords most used compared to other keywords. This focus is reflected in a larger font size for the top keywords used. Beware of over-optimization, Google also hates those who try to mislead. He perceives as ugly spammers.

4 - You are trying to put you on too many keywords per ticket

Keep a simple and natural approach is the best approach when you optimize your blog for SEO. Focus on one topic and choose your main keyword phrases in each article, and this will avoid too dilute your efforts for the SEO of your blog.

5 - The titles of your blog does not contain your main keywords

In marketing, we love targeted actions, such a laser pointing his target, dilution is not good. For SEO, the problem is the same. The page title, headings into H1 and H2 are elements that Google has more weight than others. Remember to include your keywords in these elements.

6 - You do not take the time to give a description to your images

If you use images to illustrate your articles and also to attract the attention of your blog readers, remember that Google will not see these images as you are will not attach description. When you publish an image make sure to give it a name and use the Alt tag. Do not underestimate the power of Google Image for SEO.

7 - You never make your links to other publications

Linking your blog posts allows your readers to easily discover your other content, which has the natural effect they stay longer on your blog. From a SEO perspective, Google attaches great importance to ties, making it an ideal place to put your keywords. Feel free to put your links bold, yet it will further enhance their value in the eyes of Google.

8 - You never make links to other blogs that your

This might sound strange, but you will gain a SEO perspective to external links to blogs you do not own. But if you share links to good quality then Google will thank you in his own way. Remember what Google, a search engine links.

9 - Do not ask the meta title, meta or description

Meta data are sweet name given to information that Google will use in its search results to display a link to your blog. When you do a search on Google, the results display the page title and a brief description. You can let Google but the result is not always optimal. If you want to help fill the information correctly to improve your SEO, then think about the Title and Meta tags.

10 - Your URL is not SEO Friendly

A SEO Friendly URL, or good French, optimized for SEO link is a URL that contains your keywords. This will further help a little Google to understand about your ticket. The icing on the cake, this will allow your visitors to more easily remember the URL.

An example? 30 Ideas for Niche website, URL for this article:

www.sitename.com/ (domain name + TLD)
Niche / (name of the category, keyword generic)
30-ideas-for-your-blog-Niche / (name ticket with keywords)
This URL could be optimized by removing the stops which contains words and your like.

11 - Your blog points to dead links

A dead link, this is what happens when you point to a resource that disappears, or that the path has changed. Whatever the reason, a dead link it not been for your visitors, it will give the impression of an abandoned blog. Just like Google will thank you for making links to good resources, Google will punish you make available to too many dead links. Is too vague a concept, then make it a habit to update the URL that you make available to your readers.

12 - Your blog does not have a sitemap

A sitemap is a web page that summarizes all pages and notes on your blog, allowing search engines to find all the content on your site, without having to find them over they will find links on your pages. In other words, the sitemap will allow your site to be fully indexed.

13 - You copy your content on other blogs

Do not reinvent the wheel every time, here could be seen as a sign of intelligence. Learn from what is happening around us. Although Google loves original content, this word can not be the same meaning for you and Google. For Google, originality lies not in the subject matter, but the words you use. So, if you copy large chunks of content found on other sites, Google will risk see this as duplicate content and will only issue you a weak point of a SEO perspective.

14 - You do not post often enough relevant content on your blog

Google loves fresh content and content updated regularly encourage Google and Co to spend more often in your blog. There really is no rule about the best time to have. Some bloggers will post a ticket only when inspiration will come to them, others will publish daily. The question is, how fast you are able to publish value added content and relevant to your readers?

15 - You never make ticket list

A list of ticket is what? This is what you are about to read now. Google loves this type of ticket because:

Customers like what kind of items,
This is the perfect way to introduce a maximum of keywords in the titles.
16 - You have no presence on social networks
Google is always looking for new ways to offer ever more relevant results. Social recommendations have become an important element in the search engines. So if it's not already done so, open a Facebook, Twitter or Google+ account and work your network.

17 - You do not share your news on social networks

We have to say, there must be a presence on social networks for engines take into account your blog. But social networks are also perfect for all your new post and promote your blog place. Feel free to post your new items and ask your community to share the good word.

18 - Do not allow your readers to leave comments

The concept of comment is something intrinsically related to blogging. I do not know about you, but what is more frustrating than trying to answer a ticket and could not do it through comments. In addition to frustrate some of your readers, you frustrerez Google is offering nothing new on your ticket not to mention the fact that having comments ... is a sign of good for a blog.

19 - You do not deal well sites sending you lots of traffic

Do you know of sites that bring you more traffic by sending a link to your blog? No? So it is time to be interested to treat this site with so much attention that it should. Install Google Analytics on your blog and study sites sending you traffic. Once done, please contact the blog owner to thank and why not return the favor. Why focus on sites that link to you? Simply because Google love them, they should not be disappear in the future.

20 - You do not talk that topic is quickly périmant

Talk about hot topics is a good way to start a conversation with your readers, but it may also inking your blog as irrelevant quickly because the news has evolved treated a few days, weeks, months later. Create useful, informative rather than the editorial content you will create a knowledge base that will have expired are not. Mix the two types of content is a great way to combine commitment and sustainability content.

 21 - You do not write for your readers

If you're wondering to yourself whether your blog is interesting or not, then you're wrong. If your blog does not attract the attention of your readers, then it will not attract more attention from Google. To explore topics that might interest your readers, use all the tools at your disposal such as trends topics on Twitter, the comments in the notes of your competitors, the available studies on the web, keyword analysis ... do not Pace your efforts.

22 - You distribute pubs that have nothing to do with your blog

There is no harm in broadcast advertising on his blog, must live my good lady. But be careful not to go overboard and many remain consistent. In fact, Google is starting to become very strong in the early game to detect poor content sites, but full of pubs ... and punish them for it. Like arriving on an armored site pubs having nothing to do with what you read? The precept of the enemies of my enemies are my friends applies here with Google. Too many ad is sending the wrong signal to Google, do not forget.

23 - You do not have social buttons to spread the word

Implement social sharing buttons like Facebook, Twitter or Google+, is to increase the likelihood that your blog is posted on the web. More often your ticket will be tweeted, liked and commented on, the more it will be worth in the eyes of Google.

24 - Guest Post Your tickets are copied word for word from another site

Open his blog guest posting, as we do, is a great opportunity to broaden your skills, attract new readers and get some rest ...;)

But, if you wrote this post is also published verbatim, without spinning on his own blog, then it loses its appeal. Ask in advance that this content is not replicated on the site of the author, this will avoid disappointment.

25 - You write about too many different topics, Google loses

 If you have a multitude of passions in life is wonderful, but about all of them on the same blog may take you to the wall for Google. In fact, a SEO point of view, your site will be a multitude of unfinished books. Stay focused on your grades.

Remember that google utlime mission is to respond to the most accurate and most relevant to a user's query. Google will reward you if you offer relevant content to your readers and content that spreads over the web. No magic wand, it will take time for you to succeed to enter the graces of Google. Hang the bar applying these tips, one day Google love your blog and you will not regret it.

Everything about meta tags

Is that Google takes into account all the meta tags? This is undoubtedly a classic but this time the answer comes directly from Google ... The opportunity to return to each tag to indicate his interest in SEO. Here is a tutorial meta tags as a complete list of these "meta tags" and their impact on SEO.

Tag title

Although it is not a meta tag, Google confirms that the title tag is used by Google in its ranking algorithm. In short, we must carefully choose what you put into it so that it best describes the page, the most important words at the beginning.

To my knowledge, the meta title does not exist and is not taken into account by search engines:

<meta name="title" content="Un title">

Order of meta tags

Just a small clarification: the order of meta tags has no impact as long as they are properly filled and located in the header (between <head> and </ head>). Habit often puts the meta charset up, sometimes before the title tag, because it is important to define the character set used.

Meta tag description

The meta description tag is taken into account by Google but only for displaying the results. From my tests (officially confirmed by Google in the article), this tag is indeed no impact in terms of positioning. For cons, the Google sometimes takes as a descriptive statement (called the snippet) but it depends on the requests (the meta description is displayed if Google considers it matches the query).

The official explanation from Matt Cutts: "Even though we sometimes use the description meta tag for the snippets we show, we still do not use the description meta tag in our ranking" (source).

Conclusion: it's worth it to write a good message that makes you want the user to click. Integrate marketing, sales and speak directly to her arguments.

Meta keywords tag

It is no longer used by Google, which moreover do not even cites in his article ... If you bothered to fill carefully, let it be used for other engines and directories (that is pretty much what John Mueller said in comments).

In 2009, Google confirmed: "We do not use the keywords meta tag for ranking web" (source). You can watch this video to get to the bottom.

Meta news_keywords

Introduced in September 2012, it is only used for SEO in Google News. One may wonder why Google reintroduced a keywords meta tag then it ignores the meta keywords classic!

For more information, see my file on this news meta keywords.

Meta revisit-after

Although still exite many webmasters who believe the meta revisit-after tag is ignored by Google (as well as other major engines after Google). So you can remove it from your pages ... For information, it is intended to indicate the robots after how long they must return the crawler page. Google knows very well set the robot to adjust its frequency of visits depending on the frequency of updates, if it really haunts you, you can always set this information in the sitemap file.

Meta robots

This tag is taken into account by Google (and other engines). It is used to set restrictions to the robot that comes crawler page. The major search engines also offer webmasters to use a specific tag (googlebot for Google, slurp for Yahoo, etc..), In which case the restrictions concerned apply only specified engine.

Here are the options for the robots meta tag values ​​and their meanings:

noindex: tells the robot should not index the page. This does not mean that the robot will not the crawler: for that you must use the robots.txt file

nofollow: tells the robot should not follow the links in the page. This means that Google will not go crawler pages linked by this page with robots meta tag. Although Google does not say in his article, the engines do not take into account either the links on the page in their algorithm (eg the PageRank).

index: indicates that the robot can index the page. This value is the default, it is totally useless to say.

follow: indicates that the robot can follow the links on the page. This value is the default, it is totally useless to say.

all: this value is equivalent to index, follow. This value is the default, it is totally useless to say.

none: This value is equivalent to noindex, nofollow.

nosnippet: tells the robot should not display description (snippet) in the results page. I fail to see the interest for a webmaster to use this opportunity as this description allows to encourage the user to click on the result (in cases where the description created by the engine can be there is not relevant enough in the eyes of the webmaster).

noarchive: tells the robot should not allow access to the cached version. The link "Cached" on the results page will not be displayed. This is for people who spend their content in an accessible public version to a paid archived version (newspaper sites, for example).

NOODP: tells the robot must not use the data associated with the site by the editors of DMOZ (Open Directory Project ODP) directory. This is useful if the description or title of the site in DMOZ does not correspond well to reality. For more information read the article on the meta NOODP.

unavailable_after: [date] gives the robot the page does not show in the results after the specified date. For more information read the discussion on meta unavailable_after
Yahoo also manages NOYDIR value used as NOODP indicate that the engine does not want data from Yahoo (Yahoo Directory) directory are used. For more information read the article on the meta NOYDIR.

It is possible to combine multiple values ​​within a single meta robots: it suffices to separate the values ​​with commas, for example:

<meta name="robots" content="noodp,noydir">

Syndication-source meta tag

In the case of syndication, it serves to indicate the URL of the original article. Example:

<meta name="syndication-source" content="http://www.example.com/article-original-pouvant-etre-publie-ailleurs.html">

For more details, see the article on meta tags syndication-source and original-source.

Original-source meta tag

In the event that an article was written from multiple sources (including sources which revealed a scoop), it serves to indicate the URL of the original articles. Example:

<meta name="original-source" content="http://www.example.com/article-original-scoop.html">

For more details, see the article on meta tags syndication-source and original-source.

Meta geo.position and geo.region

Google does not use any meta tags geolocation they therefore have no impact on the local ranking on Google (see video source). For information, here despite all their meaning:

geo.position: indicates the latitude and longitude location of the site

geo.placename: indicates the name associated with the site (eg a city) location

geo.region: indicates the identifier of the country and the department (or state for the USA)

ICBM: indicates the latitude and longitude of the location of the site with a different syntax of the meta geo.position

Some believe that Bing takes account of these geo tags but I have not checked yet.

Meta tag google notranslate

This tag allows you to tell Google that you do not want a link translator is displayed next to the search result. Google may display this link giving access to automatic translation of the page. Google says in his article that this meta tag generally does not affect the position.

About languages, says John Mueller (in blog comments) that Google does not use meta tags to determine what language the page is written (he copes with statistical analyzes of words in the content).

Meta verify-v1

This tag is only for webmasters who use the tools of Google Webmaster Central, it is not essential for good SEO. It is used to prove that one is the webmaster of the site for which the Webmasters Tools account is set.

Meta http-equiv charset

This tag is used to specify the character set used for the coding of the page.

Meta http-equiv refresh

Originally, this tag is used to reload the page after a specified time in seconds. News sites use it for example to force an update of the display in the browser. Having said all browsers do not necessarily operate in the same way, and the W3C recommends not using it.

In the field of SEO, this tag is sometimes used by some webmasters to redirect the user to another page after a certain time (eg 10 seconds). There has been a lot of abuse with meta refresh configured with a delay of 0 seconds, allowing to hide the contents of the web pages satellite.

If you need to do a permanent redirect, make a server with a 301 redirect instead of a meta refresh redirection with 0 seconds of time (which is not considered by Google as a true 301 redirect).

<link> Tags in the HTML header

It is not meta tags but that's very similar. Here is a list (click on links for details):

canonical link: it sets the official URL of a page, to reduce problems with duplicate content

link standout: it allows to define the best articles of the week for Google News in the United States.

Conclusion on meta tags

I simply reiterate once again that those who still think that SEO plays at optimizing meta tags have several subways late ... There are plenty of other things to work on his website before the meta tags, including the backlink and the creation of original content!

It is noteworthy that Google actually ignores the meta keywords tags and revisit-after, and the meta description does not actually have an impact on the positioning.

The golden rules for choosing a profitable Niche by using Keyword Tool

1 - Choose one of the following countries: USA, UK or Canada :

To improve access to high-priced clicks; All statistics indicate that these countries are the first nations brought to clicks with high prices in general, and these countries is what will be the No. 1 targeting to bring visitors promotions in our plan, we all hate the price clicks => 1 cent!

2 - Value (local monthly searches) will be between 1000 to 5000 :

of course , the number (1000-5000) represents only a small number for the number of searches per month in one of the countries mentioned in point 1, but we choose Niche and not a large market, and can therefore compete to appear in search results in the advanced rank (talking appears as a result of the first or second to last in the search engines), and it is not difficult, you can access those classified less than 60 days using SEO techniques that I already explained in detail in SEO Series.

3 - the value ( Global Monthly Searches ) Does not exceed three times the value (Local Monthly Searches ) .

A guarantee is at least one third of visitors one of the countries that we have identified in section 1, and thus we get the price of clicks for that state alone.

Try to choose an Arab state, for example, or India, and see the average price for a keyword clicks, and compare it with the keyword if the state were selected United States, for example, .. Often, you will realize that the big difference and there is no comparison.

So we do not want to mingle with visitors! And the value of clicks remain high always excludes visitors from other countries that we set in advance.

Note that some people may adjust the value of local monthly searches, which is equal to the value of global monthly searches, thus ensuring that all researchers for the keyword in question does not come only from a given country and only .. Genius idea .. Exploited!

4 - competition  be from medium to high :

I mean here the advertiser competition on the keyword, so that those with strong competitiveness, as far as possible, to ensure that they pay more to stay in the circle of competition and we are the publishers of beneficiaries always click the price to remain high for a long time.

The fact that the competition is low, it means a smaller number of advertisers interested in this keyword, which means that it is not obliged to increase the value of the fovea to stay in the competition, because they are weak in the foundation and that's what you risk is the risk if you choose a keyword has a competitive advertising is low, even if the value of click is high .

5 - that the price-per-click (CPC) from 1 to $ 4 :

It is not that easy because you get clicks price 20 or $ 30 as some like to follow lists of the most expensive words each year, this is the path of the imagination.

The choice of moderate values ​​of CPC bid with the site in the form of distinction for search engines SEO, and a plan to promote the Court, and repeat with 3 or 4 other sites, you will get a good account with Adsense, income of at least $ 600 per month .. it is the planning Oh dear!

- A practical example

Try applying the previous rules on the keyword ( kids 

Crafts ) using the advanced options and filters, and noted that it is not applicable to this niche, so ignore this niche, and return for Niche last of our sources of inspiration, and we use the tools offered by the existing keywords ideas .

error conditions on the keyword Kids Crafts

Keywords (proposed) by the tool, and applies the conditions that we set

Now you can adjust your route and choose among alternatives your keywords with applied the golden rules , for example : Party Games for Kids .. 

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See the previous post  

Full explanation of how to use keyword Tool ..